Tag Archives: advocacy
Advocacy Isn’t Persuasion
We always strive to go beyond the existing conversations on grassroots influence and not just move the bar, but raise it relative to grassroots persuasion. Because advocacy is an activity rather than a result, we wanted to focus on what should be the ultimate result of advocacy: persuasion. Is there a pattern of behaviors that “everyday” people use that changes the minds of those “up” the food chain?
No matter your current station in life, all of us will be in the position of having to influence “up” the food chain. I was curious if there is a set of behaviors that tend to result in upward persuasion success. So, I interviewed not just people who “had a good meeting” with…
The Habits of Effective State Advocacy Groups
The results of the following research have been featured in many of my advocacy workshops, as well as various national and regional publications.
In our initial research review, we saw that the specific word “grassroots” was the second highest response as one of the habits of an effective advocacy group. However, upon further review of the responses, we noted that there were numerous responses such as: “active membership,” “lots of members”, and “regular people” that refer to grassroots.
Therefore, I am republishing the results. This change affects only the order of the number one and number two responses. The remaining effective habits are the same.
While those of us in the government relations profession often debate about the most powerful interest groups and…
