Just in case you are having “issues” with some who think grassroots programs and PAC’s don’t belong in the workplace, here is my take on it published on CNBC’s web site: http://www.cnbc.com/id/47144504Continue Reading →
As I stated in chapter one of The Underdog Edge, (www.underdogedge.com), there’s nothing wrong with being a “big” organization, but especially in recessionary times, “big is bad.” That is the challenge for any political candidate, as well as any organization that wants to gain trust and goodwill—you have to be very careful about how you characterize your size and power. There is a reason small business organizations get more sympathy, attention and persuasion success than large business organizations ...Continue Reading →
I was gratified to see The Wall Street Journal run an opinion piece on Gina Raimondo, Rhode Island State Treasurer, for her work overhauling the state’s pension system.
I picked her as one of my “Top Underdog Persuaders of 2011”, which is featured on Fortune Management’s ’s CNN Money site: http://management.fortune.cnn.com/2011/12/30/the-most-notable-underdogs-of-2011/
I know what you are thinking—- she’s the Rhode Island State Treasurer, so she can’t be an underdog. However, underdog status is contextual; the position and resources ...Continue Reading →
At my recent Innovate to Motivate Conference, I asked each participant to share their top goal for 2012. A clear majority of the grassroots professionals in attendance stated that they want to “build or increase the size of their grassroots network.” While there are many options for doing so, one popular way is through social networks. Read the full blog at K Street Cafe.Continue Reading →
I2M faculty member Brett Kappel of Arent Fox www.arentfox.com advises his clients to create PAC bylaws that suit the political needs and culture of the company. However, Brett says a company can go too far in trying to ensure that the PAC is run consistently with the corporate culture. Here’s what he says about Jon Stewart and Stephen Colbert’s PAC “argument”:Continue Reading →
Several years ago our Innovate to Motivate conference hosted then Gallup Managing Partner Ron Balmer to talk about Gallup’s research on customer engagement and how it applies to grassroots organizations. It was one of our most highly rated workstorms. Gallup has been at the forefront of engagement research; they define it as the degree to which people will work for or against your organization or brand. I think most of us would agree that ...Continue Reading →
“The Underdog Edge shows you the psychology behind why certain
underdogs are successful in championing their cause, whether it be a
business person, sports figure or politician. Showalter, who has very
impressive credentials in coaching organizations on the principles of
persuasion, breaks down the traits and approaches that are necessary
in order to get through to the “top dogs” as she calls them – in other
words, the people who hold the keys to making the decisions. Many
success stories, citing specific ...
The Occupy Wall Street protesters are the latest high-profile example of how underdogs don’t use their positions as effectively as they could.
I give the protesters credit for getting off their computers and on the streets. Research we conducted with hundreds of grassroots professionals found that getting their volunteers into the trenches was their No. 1 challenge.
Read the entire article at my K Street Cafe Blog.Continue Reading →
I read a recent article in Roll Call entitled “Single Voice Sinks Coast Guard Rule.” It told the story of Susan Balistrei who “single- handily” caused the Coast Guard to rescind a regulation relative to life jacket design. The article was also featured in the September 27 edition of the K Street Cafe blog: http://www.kstreetcafe.com/
The Coast Guard issued a new rule regarding life jacket design without providing for public comment because it “considered this rule to ...Continue Reading →