What Does Our Biennial GRIP® Research Tell You to Prioritize in 2017?

The Grassroots Influence Pulse (GRIP®) research is a biennial research project that my colleague Dr. Kelton Rhoads and I initiated in 2014 to assess trends in current grassroots influence tactics and most important, legislator responses to those influence tactics. In other words, are the tactics effective?

We explored:

  • Investment of staff time and resources on specific grassroots techniques
  • Trends in legislator receptivity
  • Which activities lead to improved legislator relationships
  • The most admired grassroots organizations
  • Associations between time spent and influence results

New findings for 2017 include:

 

 

 

 

  • How grassroots professionals define grassroots success (our profession has work to do here)
  • The predictors of legislative success (does a large data base equal grassroots success?)
  • Trends in specific legislator behaviors (there is good and bad news)
  • Trends in regulator influence tactics
    Whether positive or negative messages prevail in advocacy messaging
  • The effect of research and training on your legislator relationships (yes, it matters)

If you’d like a copy of the report slide deck, please request it here: