My colleague, Dr. Kelton Rhodes and I inaugurated our list of “Influence Lessons.” They are influence tactics and /or campaigns that caught our attention and our brief insights on each.
Stealth is Better
We were intrigued that the U.S. Chamber of Commerce announced their campaign to promote free enterprise. While a laudable goal, it’s never great to announce what you’re doing because it gives your opponents time to ramp up very quickly.
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As Kelton observed: “Usually ...