Posts Tagged 'persuasion'

The Bailout and Persuasion Tactics. . . .or, “If I’ve Learned One Thing, It’s Never One Thing” Part 2

Key Influentials and Mind-Changers

It gets even more interesting when you look at the lawmakers who did change their minds and their reasons why.

Our survey showed that undecided lawmakers are more likely to change their minds if they hear from people they trust. We call those people “key influentials;” personal friends, local elected officials and opinion leaders in the legislator’s district.

At least 10 of the lawmakers who changed their mind and voted “yes” on the second vote said they were influenced ...

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The Bailout and Persuasion Tactics

I’ve read with interest some blog postings and news accounts of the votes by the U.S. House of Representatives on the 2008 $700 billion Wall Street rescue plan. Some were straight news accounts, other heralded that the vote results were directly correlated to citizen grassroots input and nothing else. As one who promotes the grassroots persuasion “lifestyle,” you’d think I’d be doing a victory dance at these “insights.” Au contraire, it reminded me how attributing influence success to one tactic ...

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Assessment: Do You Have a Persuasive PAC?

Do you have a persuasive PAC? Find out by taking our assessment.

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Advocacy Isn’t Persuasion

We always strive to go beyond the existing conversations on grassroots influence and not just move the bar, but raise it relative to grassroots persuasion. Because advocacy is an activity rather than a result, we wanted to focus on what should be the ultimate result of advocacy: persuasion. Is there a pattern of behaviors that “everyday” people use that changes the minds of those “up” the food chain?

No matter your current station in life, all of us will be in ...

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