Pet Partners® is the nation’s leading therapy animal registration organization. It maintains the most rigorous therapy animal and handler registration standards, and promotes a variety of animal species for volunteer work as therapy animal teams.

The combination of Pet Partners® leadership vision with our resources to implement the new advocacy direction has empowered their volunteers to effectively engage in the public policy process.  Our collaboration included:

  • Creation of comprehensive volunteer advocacy manual with procedures and templates for advocacy recruitment, event execution and legislator relationship-building guidelines
  • Facilitation of Public Policy Committee strategy meeting
  • Recruitment of Board and Public Policy Committee members
  • Creation of executive communications announcing the new advocacy direction to strategic partners, volunteer leaders and key stakeholders
  • Delivery of inaugural advocacy training workshop and webinar

Results

  • Clear criteria and guiding strategy for engagement on local, state and federal legislative proposals
  • Within four months of the advocacy program’s establishment, over 1700 members joined the advocacy program and made more than 2300 meaningful actions
  • Greater local therapy animal club alignment with Pet Partners® brand
  • Defeated Michigan legislation (absent any other animal interest group’s participation)  that would have negatively affected volunteer therapy animal teams via a new advocacy program volunteer